Church Marketing Ideas, Experiments, Lessons and Pitfalls For Right Now (yes, now!) and the Future.
I recently had a conversation about the importance of building rock-solid dynamics and culture for a new (or any church for that matter) church plant with Dave Ingland — he’s on the frontlines doing kingdomwork on the “left coast”. As a church planter, he can identify with Craig Groeshel of LifeChurch.tv who has undoubtedly encountered this very same issue in his growing multi-site multi-state network of physical church sites (13 and counting?).
Groeshel’s recent book “IT” addresses the “IT” factor which determines whether a particular ministry is set for growth and vibrancy….or not. So I asked Pastor Dave for his review of the “IT” book. Enjoy!
It is this essence of Groeschel’s delivery that really helps to connect people to his messages. It’s a very natural, humorous, and engaging form of communication.

The title suggests that a definition and answer of just what It is will be given. Forget about that happening!
Craig Groeschel shares something tangible in his description of what It is, yet never comes out and declares a definition. We learn what is not It, but have to find out for ourselves just what It is. That is the beauty of the book!
The “ah-ha!” Moments come when Groeschel’s words connect with your own thoughts and cause sparks to fly and change to happen.
Not only does Pastor Craig share his experiences in his search for It, he also (more…)